Friday, October 12, 2012

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ExactTarget Buys Pardot For $95.5M And iGoDigital For $21M As Marketing Solutions Consolidate

Oct 12, 8:22AM

ExactTarget PictureExactTarget, the marketing software giant that went public in March of this year, has picked up a pair of smaller companies to build out its services portfolio: marketing automation company Pardot for $95.5 million ($85.5 million in cash and $10.0 million in ExactTarget common stock) and analytics company iGoDigital for $21 million ($14.7 million in cash and $6.3 million in ExactTarget common stock).


Co-Working Space Espacio Launches To Turn Medellin Into A Startup Hub

Oct 12, 1:43AM

Location where ESPACIO is in MedellinGot any nominees for the "Silicon Valley of Latin America"? If you're like me (i.e. ignorant) you're probably going "Um ..." However, the founders of a new co-working space and "entrepreneurial center" called Espacio are aiming to make Medellin, Colombia the answer to that question. "I grew up in Silicon Valley and New York, but even having had spent time there, I have decided to stay in Medellin because I see so much potential in this city," says co-founder Conrad Egusa, who also notes that Medellin was one of only two Latin American locations (along with Sao Paulo) to be a finalist in a Wall Street Journal advertorial poll on the most innovative cities in the world.


Dennis Crowley: Foursquare Considered Selling, Is The Best Local Search Tool On The Planet

Oct 12, 1:21AM

foursquare logoTonight at PandoDaily's PandoMonthly NYC event, Foursquare co-founder and CEO Dennis Crowley shared some thoughts about the service. The New York-based company now sees itself as a local search tool and check-ins are not as relevant as they used to be. Crowley considered selling the company but "it wasn't the right move at that time."


Dick Costolo: "The Biggest Misconception About Twitter Is That You Have To Tweet To Use Twitter"

Oct 12, 1:18AM

photo 21During a fireside chat at Federated Media's San Francisco headquarters, Twitter CEO Dick Costolo sat down to talk with John Battelle in the warmup for Battelle's first ever OpenCoSF event tomorrow, which is focusing on the spirit and ecosystem of tech. Eighty-five different locations will be visited, which is a pretty new spin on an event. It's basically a moving tour throughout the city and the startups that inhabit it. It's officially "innovation month" thanks to our Mayor, Ed Lee, so Dick Costolo came to speak about just that.


Sports Section 2.0: YourSports Launches Its Ambitious Project To Build The Facebook Of Sports

Oct 12, 12:41AM

Screen shot 2012-10-11 at 5.09.51 PM"There's a major piece missing from the social graph," Chris McCoy tells me over coffee, "and it's sports." Naturally, McCoy is a former baseball player, Quora devotee and a religious consumer of all things sports. But, perhaps surprisingly, he's not alone in the way he views the current sports landscape. While ESPN, BleacherReport, Twitter and countless others are busy digitizing the consumption of sports content, the problem, McCoy says, is that the mainstream sports media only covers a small percentage of the sports market. And not only that, but it hasn't yet figured out an effective way to integrate local content, personalization and social discovery -- the stuff we've come to expect in The Facebook Era.


Paul Ryan So Much More Popular Than Biden, Ryan's The Top Reason Users Even Search For The Veep

Oct 12, 12:00AM

0813-paul-ryan-1In American politics, incumbents generally have an unfair popularity advantage, by virtue of holding power and the soapbox that comes with it. Not so much is the case with Vice-President Joe Biden. His opponent, Republican candidate Paul Ryan, has 10 times as many Facebook fans (4 million vs. 400k). Interestingly, Paul Ryan is so much more popular than Biden online, that when comparing the top Google keywords associated with each Vice-Presidential contender, Google Politics found that "Ryan" was the top reason why people were searching for Biden in the first place.


ComScore: Google's Search Engine Market Share Increased In September, Yahoo Down Another 0.6 Percentage Points

Oct 11, 10:37PM

comscore_logoComScore just published its latest U.S. search market numbers and things aren't looking too good for Yahoo. Yahoo's Bing-powered search lost another 0.6 percentage points and now has just 12.2% of the market. That's down from 12.8% in August and 13% in July and June.


Breast Cancer-Sensing Bra Detects Tumors Years Before Some Mammograms

Oct 11, 10:04PM

Smart-braBreast cancer kills an estimated 39,500 women a year; yet if it's detected early enough, the five-year survival rate is over 95 percent. Now, the new Breast Tissue Screening Bra provides women continuous screening in the comfort of their own clothes. In over three clinical trials, the bra correctly identified 92.1 percent of tumors, compared to the 70% accuracy of routine mammograms. More importantly, the bra measures subtle, longitudinal changes in skin temperature that can indicate a tumor as many as 6 years before a traditional screening would detect it.


First Results Are In: Facebook's New Custom Audience CRM Ads Increase Conversions And Lower Costs

Oct 11, 9:57PM

Facebook Custom Audiences ResultsJust three weeks after Facebook formally launched Custom Audience ads that can target people by lists of email addresses or phone numbers, TechCrunch has attained the first reports on their performance and they're promising. Not as amazing as Facebook Exchange retargeted ads, but they boost clicks and conversions, reduce costs, and deliver ROI according to Facebook and three adtech startups.


CourseHorse Gets $500K Seed Funding To Expand Class Booking Engine Beyond NYC

Oct 11, 9:49PM

logo_maxCourseHorse, a New York City-based startup that runs a platform that curates the best classes from local education providers along with a centralized booking engine for prospective students, has raised $500,000 in a seed funding round led by a group of investors including New York Angels, NYC Seed, Pinterest's first investor Brian Cohen, and others.


Reminder: We Need Sponsors For The Northern Meet-Ups

Oct 11, 9:36PM

meetups21-1As you may well know, we're going to visit Toronto, Detroit, and Chicago in November and we'd like to invite you all out for a beer. We're at the point in the game that we've found a venue, gotten nearly 3,000 RSVPs, and are girding our livers and minds for your pitches. So here's what's up:


The Onion To Launch Weekly TEDTalks Competitor On YouTube: "No Mind Will Be Left Unchanged"

Oct 11, 9:30PM

Screen shot 2012-10-11 at 12.57.33 PMEarly last year, fabled satirical news source, The Onion, launched a sports TV show called "Onion SportsDome" that aimed to parody SportsCenter, ESPN's long-running daily news show about all-things sports. Unfortunately, the show was short-lived, but now The Onion is turning its satirical gaze to TED and its TEDTalks, with a new show called "Onion Talks." And it's gonna blow your mind.


Pixelpipe Automates Pi.pe, Now Lets You Schedule File Transfers Across Cloud Services

Oct 11, 9:24PM

pi-peToday, the San Francisco-based startup Pixelpipe is adding a new feature called "Pipelines" to its file transfer service Pi.pe. The feature automates file copying between cloud services, similar to the way IFTTT automates other tasks on the web. Now available as a public beta, Pi.pe first launched in April of this year, offering users a quick and easy way to move media between a dozen online services, including Facebook, Flickr, Picasa, SkyDrive, Instagram, and others. Today, Pi.pe supports 20 services, including new addition Amazon Glacier.


Which Trendy New 4-Inch Phone Is For You?

Oct 11, 9:10PM

shutterstock_50381335It was inevitable. Smartphone displays have gone from a standard 4 inches to ~5-inches in a short time, and the truth is that phones can only get so big before being too big. And so, as the tide ebbs and flows, so do smartphone design trends, and it would appear that "small" displays are so in. Now, to be perfectly clear, I have no problem with big phones like the Galaxy S III and Galaxy Note II (and all the others). They are excellent phones, and other people (not myself) seem to enjoy their massive displays quite a bit. More power to you, big-handed friends!


Facebook Currently Down For Some European Users, Anon Hacker Claims Responsibiilty [Update: Not A Hack]

Oct 11, 9:09PM

facebook logoFacebook is down for many users in Europe, according to several TC tipsters and widespread reports on Twitter. Twitter user @AnonymousOwn3r is claiming responsibility, as he had done in the past for a major GoDaddy outage as well. Later, GoDaddy claimed that a technical problem on its own end was responsible, however, and the true cause of this current European outage is still unknown.


Big Switch Hires Former Battery Ventures Partner As Networking Space Heats Up And Acquisition Speculations Swirl

Oct 11, 9:03PM

bigswitchBig Switch, one of the hottest startups in the fast-growing software defined networking (SDN) market, has named Jason Matlof as its new vice president of marketing after he left Battery Ventures as a partner in September. The move is noteworthy, because it illustrates how fast the new networking space is emerging, as data becomes ever more difficult to manage on traditional physical infrastructure.


This Is Every Experience I've Ever Had With Apple's iOS 6 Maps

Oct 11, 8:48PM

3328409947_4106c1cdf0_bI've not had great results when using Apple's iOS 6 Maps app, in fact, my fiancee has banned me from using it completely after Siri tried to send us over a cliff. Clearly we didn't follow the directions, which quickly recalculated.


Companies Can Now Claim Their Profiles On Developer Reputation Site Coderwall

Oct 11, 8:35PM

coderwall logoCoderwall, a Y Combinator-backed startup that allows developers to build profiles around their skills and achievements, is ready for companies to start recruiting on the site — specifically by customizing their Coderwall profiles. Founder Matt Deiters tells me (via email) that there are already 6,000 companies with a presence on Coderwall, but for now, those take the form of unofficial teams, which compete on the Coderwall leaderboard. For example, if you go to the team page for Shopify, you see the team members, but you don't actually learn anything about the company.


Thoughtful.org Launches To Connect Brands And Celebrities To Shake Up Social Good

Oct 11, 8:00PM

photoHere's the deal, I have some experience in the realm of trying to gather a bunch of folks around a cause to make an actual difference in the world for others. Over the past few years, I've seen quite a few "campaigns" shake up things on Twitter and Facebook that blew my mind, when it comes to raising money or awareness around important causes. Today, a new service called Thoughtful.org has launched and I find it to be quite brilliant. Its founder, Derek Rey, has some experience matching brands up with celebrities from his previous startup, Ad.ly. I wasn't really a fan of anyone, let alone celebrities, tweeting out links to things that they knew nothing about, or really cared about at all. It seems like Rey has found the right mix of Ad.ly's original model and something that is infinitely more impactful and heartwarming.


Twitter Open-Sources Clutch.IO, The Mobile A/B Testing Service It Recently Acquired

Oct 11, 7:25PM

clutch_io_testingIn August, Twitter acquired the small A/B testing service and development framework Clutch.io and announced that it would shut the service down on November 1st. Clutch, which Twitter describes as "an easy-to-integrate library for native iOS applications designed to help you develop faster, deploy instantly and run A/B tests," will live on, however. The company today announced that it is open-sourcing the code on GitHub.



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