Saturday, July 28, 2012

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Buddy Media, Nanigans, BLiNQ Build On Facebook's New Ads APIs That Could Show Wall Street The Money

Jul 28, 3:48AM

JOBS COUNCILInvestors demand more revenue from Facebook, and Sheryl's got just the APIs to give it to them. Over the last two days, three major ads tech partners have revamped their products with recently released Facebook APIs that allow brands to track and optimize for on-site conversions including app installs, buy home page ads and logout page takeovers, and target ads specifically to mobile. The new capabilities in tools from Buddy Media, Nanigans, and BLiNQ Media (who just updated today) will attract ad dollars from app developers, huge brands, and local businesses. That means more revenue for these Ads API providers and more revenue for Facebook, which it needs  to rescue its share price, down 11.7% today.


Soulja Boy Takes On The iPad With His Ridiculous Tablet

Jul 28, 12:53AM

20120727-202629Hop up out the bed...turn my tablet on? Rapper Soulja Boy has released a branded tablet with Tokova called the "Tiger Shark Soulja Boy Edition."


Yo Forbes, Fuck You

Jul 28, 12:16AM

forbes-fuck1TechCrunch is currently missing <%=Fucks%>, according to Forbes' Brian Caulfield. We expect to add more <%=Fucks%> into our posts in <%=deadline%>. Responds our more serious than me co-editor Eric Eldon, "Our disappointing F-Bomb second quarter 2012 financial results and outlook for the third quarter 2012 illustrates that our F-Bomb business continues to be in the midst of transition. Within our F-Bomb business unit, we have established early momentum with F-Bomb+, and we are increasing our investments in F-Bomb+ to achieve market success."


Our Devs Weigh In: We Also Want To Watch The Olympics Instead Of Work

Jul 27, 11:33PM

nbc-logo1Editor's Note: Rob Saurini is a hard working developer at TechCrunch, except for today. Today, he just wants to watch the Olympics, like a true patriot. So I've been sitting here for the past couple of hours searching for a way to watch the Olympics Opening Ceremonies when I should probably be doing actual work.


NBCOlympics' Opening Ceremony Tape Delay: Stupid, Stupid, Stupid

Jul 27, 11:15PM

OlympicsIf you were paying attention to Twitter today, you were probably met with two conflicting sides of the 2012 Olympics Opening Ceremony this afternoon. On the one hand, you had those who were on the ground (or who had access to the live stream somehow -- more on that later), and those who were bitching about not being able to watch the ceremony live. The whole kerfuffle came about because NBC decided that, rather than broadcast or stream the ceremony live to those who might wish to see it, it would run the thing on a tape delay. While most of the rest of the world -- or at least Europe -- was watching the ceremony live, U.S. audiences were held hostage by NBC, which holds the rights to the games here. Rather than broadcasting the biggest event of the Games live as it happened, NBC decided it would air the ceremony on a tape delay, to capture a larger overall audience.


A Bear Flag Revolt Brews and "Grizzly" Wins As The Name For The Next OpenStack Release

Jul 27, 10:44PM

bearflagOh yeah - the bear is in the house.  The Bear revolt won. OpenStack's next release will go by the name "Grizzly." I love this story. OpenStack is the open cloud effort for organizations to build their own clouds. The fast growing group has since its start had a policy for naming protocols. It stated that the name had to be for a county or municipality where the OpenStack Summit would take place. The nane could only be eight characters. Releases have been done in alphabetic order as follows:


Move Over Meteor: Derby Is The Other High Speed Node.js Framework In Town

Jul 27, 10:30PM

Nodejs_logo_lightAlthough the company behind Meteor, a framework for building real-time JavaScript applications in vein of Google Docs, just announced a nice big $11.2 million round of funding, it's not the only game in town. In my story earlier this week I mentioned Mojito, a framework developed by Yahoo. But there's still another framework that has escaped my attention, even though it's around longer than Meteor: Derby.


Hello La Mode Launches Its Online Fashion Resale Marketplace, Raises $500k Seed Round

Jul 27, 9:55PM

HelloLamode-logoWe've seen an increasing number of fashion startups lately and the newest one is Hello La Mode, a New York-based startup that just launched its marketplace for luxury fashion resale last week. The company just announced that it has raised a $500,000 seed round from three undisclosed angel investors. That's not quite on the same level as some other fashion-focused companies like JustFab, which raised $76 million this week, but Hello La Mode has an interesting business model that sets it apart from other fashion startups. Until now, Hello La Mode co-founder Eric Gagnair tells us, people were hesitant to buy secondhand apparel online because of potential issues with quality and conformity. His company, however, makes sure that every item that is put up for sale goes through a "manual check by fashion experts."


NFC Still Has Legs: Flomio Closes On Half A Million In Seed Funding For NFC-Based Products & Services

Jul 27, 9:41PM

FlomioLogoBecause we're in need of some brighter NFC-related news todayFlomio, a TechStars-backed startup, and makers a platform for building NFC and RFID enabled applications, has closed a seed round of $525,000. The round was led by RMR Capital, and included participation from TechStars, the Cloud Power Fund, Matthew Lally (AugmePickflair), and Clint Watson (FASO). Based in Miami, Florida ("Silicon Beach!"), Flomio has a different approach to NFC, which will be reflected in a website redesign going out next week. In short, it wants to humanize the technology. Originally a side project from founder Richard Grundy, Flomio was recently accepted into TechStars Cloud, the cloud computing-focused incubator which held its first demo day in April.


Slow And Steady Wins The Race, Too: Mobile Gaming Study Looks At Earning Potential In Under-Hyped Games

Jul 27, 9:29PM

paciphoneApp store analytics firm App Annie released a report on mobile gaming this week, which focused on the earnings potential of what it defined as "long-term" versus "short-term" games. That is to say, it found that mobile app superstars with media buzz were not necessarily outperforming the slow and steady games that flew under the radar  - meaning, those that never cracked the top 25 grossing ranking, for example. Long-term games earned an average of $920,000 versus $549,000 for short-term games, App Annie says. And the top-earning long-term game earned $3.9 million versus $1.4 million for short-term.


Mack Weldon Launches To Take The Pain Out Of Buying Men's Underwear

Jul 27, 9:16PM

mack weldonOk guys, admit it: You hate shopping, but you know what you really hate? Shopping for underwear. Well there's a new brand of men's apparel, called Mack Weldon, that is designed not just to provide a better fit for men's underthings, but also to provide a better customer experience online. With its recent launch, Mack Weldon offers a choice of underwear between trunks and boxer briefs, as well as undershirts and t-shirts, both available in crew- and v-neck options. It specializes in basic, classic colors, and a unique fit that's meant to ensure maximum comfort.


Gillmor Gang Live 07.27.12 (TCTV)

Jul 27, 8:10PM

Gillmor Gang test patternGillmor Gang - Robert Scoble, John Taschek, Dan Farber, Kevin Marks, and Steve Gillmor. Recording has concluded for today.


Pinwheel Changes Name To Findery Following Injunction

Jul 27, 7:59PM

pinweel-pinwheelLocation-based note-sharing app Pinwheel has changed its name to Findery, after the U.S. District Court of New York granted Pinweel, a photo-sharing app, a preliminary injunction over the similar names. In February, Caterina Fake (yep, last name Fake involved in a naming-rights lawsuit...I can't make this stuff up) launched Pinwheel. The older Pinweel demanded that Pinwheel change its name, and eventually they wound up in court.


Sales Recruiting Startup TheLions Rates The Best And Worst Employers

Jul 27, 6:54PM

thelions logoAs startups struggle to hire top-notch talent, several startups (like Interview Street and Coderwall) have emerged with a focus on recruiting developers. Now a company called TheLions is offering a similarly-focused approach to the world of sales. For most startups, salespeople are almost as important as the technical team, since they're the ones who bring in revenue. Since its founding in 2010, TheLions quietly built a data-driven approach to sales recruiting for startups — founder Matt McGraw says his company finds sales "lions" who rate highly on loyalty, performance, pedigree, and talent. TheLions already has customers on the recruiting side of the business, so now it's taking the technology and applying it to the opposite problem, namely helping salespeople identify the best companies to work for.


Modington Lets You Shop For Outfits, Not Just Clothes

Jul 27, 6:32PM

modington-logoPranav Dharma, a former IBM engineer, self-described "fashionable" geek, and founder of new women's apparel startup Modington, thinks that today's online e-commerce sites don't reflect how women really shop for clothes and accessories. So he decided to create one. Enter, Modington. "I was inspired by observing how my wife shops," says Dharma, "she would get a dress, then started hunting for accessories. I thought there's room for improvement there [with online shopping], because the current websites don't seem to capture this natural manner in which women tend to shop," he explains.


After Just 48 Hours, Mountain Lion Already Accounts For 3.2% Of Mac Web Traffic

Jul 27, 6:19PM

OS X Mountain Lion logoJust 48 hours after its official launch, Apple's Mountain Lion, the latest version of Apple's desktop operating system, has already captured 3.2% of Mac web traffic according to a report by ad network Chitika. Given its low cost ($19.99) and the fact that it's available as a download and very easy to install, chances are these numbers will continue to increase quickly over the next few days. Mountain Lion has already passed OS X 10.4 (Tiger) in Chitika's stats and is on its way to pass Leopard in the near future.


Boink Box Launches A "Birchbox For Adult Toys," Looks To Liven Up Your Sex Life For $45 A Month

Jul 27, 5:30PM

boink boxI'm not going to lie, I hate going into sex shops like Good Vibrations as much as the next geeky dude who still can't get over the fact that we're all adults and sex is something that pretty much everyone does -- or attempts to do. They usually have pretty knowledgeable, friendly staff, which is awesome but can also be a little creepy when you're asking for suggestions on a cock ring. (Uh, hypothetically.) And you know, there's always sort of this feeling that you're being watched by the other store patrons, which is probably true, because you're also checking out whatever vibrator they're checking out. It's just a weird experience. What if you didn't have to go through that every time you wanted to try something new? What if sex toys just showed up at your door once a month for a fairly nominal fee? That's what Boink Box is for. It's bringing subscription commerce to the world of adult toys, promising its subscribers monthly packages of a variety of toys.


Nokia Confirms Close Of Last Finnish Handset Factory: 780 Job Cuts To Follow

Jul 27, 5:20PM

nokia-logoNokia today confirmed the close of its last Finnish handset factory in Salo, Finland. No longer can the once-king of mobile proudly claim the words "Made in Finland." The factory's final phone was assembled on Wednesday. This isn't unexpected — Nokia informed us in June that it had plans to cut 3,700 jobs in Finland as a cost-cutting measure. And the firm went even farther, stating the overall goal is cut 10,000 jobs globally. In Salo, 780 people will lose their job this year, but Nokia has plans to keep a research facility there.


Follow Me: Google Makes Remarketing Easier For Advertisers, Connects Analytics And Display Network

Jul 27, 4:23PM

follow-meWhenever you see the same ad for a shopping site you just visited pop up across the web, chances are that's not a coincidence but a remarketing effort by that site. These sites often offer users who abandon their shopping carts a discount to lure them back, for example, but the only way to get a hold of them once they have left the site is to target ads to them on other properties around the web. Google today announced that it is bringing its Google Analytics and Google Display Network closer together to give advertisers an easy to use option to remarket to very specific audiences who have visited their websites. This new service, says Google, simplifies the remarketing process and gives its advertisers more flexibility and "new ways to connect with [their] target audience."


A Unique View Inside An HP Laptop Assembly Line

Jul 27, 3:39PM

A Reddit user found this video recorded on his brand new HP laptop. It was stored in the My Documents folder and clearly depicts the mundanity of life inside a hardware manufacturing plant. This was taken in the Quanta Chongqing Manufacturing City in Chongqing and the worker seems to be testing the camera on this particular model.



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