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Daily Crunch: Myopic
Feb 07, 9:00AM
Here’s a selection of recent posts on TechCrunch Gadgets: Brinno Peephole Viewer Is A Viewer For Peepholes LL Cool G: Ladies Love Cool Gadgets Too, Says Study Real Augmented Reality Google Goggles In Prototype Stage? Report: Samsung Planning A Full Line Of Galaxy S3 Phones, First Model To Hit This MayThose Millions On Facebook? They Actually Visit, And It's Not A Huge Deal Anyway.
Feb 07, 5:33AM
Traffic numbers provided by companies should always be questioned -- I mean, of course each company is going to try to present the data in a way that makes them look as good as possible. Which is what New York Times finance writer Andrew Ross Sorkin has understandably done, going to town on Facebook for how it counts its active users, in an article out tonight called "Those Millions On Facebook? Some May Not Actually Visit."Startups, VCs Call For "Fresh Perspective" On Piracy Legislation
Feb 07, 2:03AM
In the aftermath of the defeat of the Stop Online Piracy Act and Protect IP Act, a long list of organizations have sent a letter to Congress asking members to "take a breath" before they trying to push through new piracy legislation. The letter argues that the "wide variety of important concerns" that were expressed during the SOPA/PIPA protests cannot be addressed through "hasty revisions" to the bills. Instead, there needs to be more research and transparent discussion about the broader issues:The Samsung Doth Advertise Too Much, Methinks
Feb 07, 12:57AM
At CES, the AOL booth where we worked, did interviews, and ate lunch was just a few short feet from Samsung's huge Galaxy Note booth, where they were giving out free shirts printed with your caricature, drawn, of course, on a Galaxy Note. There was a line around this thing the entire time we were there, scores of people waiting for hours for their free t-shirt. Outside CES there were enormous banners in the most prominent and expensive ad spots on the convention center. Phone? Tablet? It's Galaxy Note™! And just yesterday, in a grandiose ad rather out of keeping with their well-received "next big thing" campaign, the Note was made out to be the end of all our troubles, ending the tyranny of using our fingers and letting us circle and cross out and all those things you wish you could do on your obviously-now-obsolete iPhone. But I saw the Note at CES and formed my opinion in about five or six seconds: it's weak. And that's why this advertising blitz makes so much sense.Yelp Ads Are Not A Rip-Off, You Pay To Seal The Deal
Feb 07, 12:29AM
Yelp built its ad business by attracting users that know what they want, just not who to buy it from -- exactly when ads are most effective. That's why I find today's VentureBeat piece by Rocky Agrawal titled "Yelp advertising is a rip-off for small advertisers" to be ridiculous. His sources say Yelp charges a $600 CPM, or 1,000-times the standard online CPM rate. Yes, these ads are expensive, especially for low-end restaurants. But for lawyers, dentists, jewelers and mechanics with a high lifetime average revenue per customer, turning someone searching for their services on Yelp into a loyal customer is no rip-off, it can drive huge ROI.Real Augmented Reality Google Goggles In Prototype Stage?
Feb 06, 11:28PM
There have been whispers in the past of augmented reality goggles or glasses, but generally we have been able to dismiss them as exaggerations or concepts. The technology, while it isn't unrealistic, simply isn't quite there yet. Apparently that hasn't stopped Google: a new report is appearing corroborating earlier ones that they are working on a pair of augmented reality glasses. They'd piggyback on your phone's connection and overlay information like directions, news, and so on. Whether you think it's a good idea or not, this kind of thing is going to come eventually, so it's natural that Google would want to start girding itself for the approaching augmented glasses wars of 20XX.Halliburton Dumps RIM, Chooses iPhones For 4,500 Employees
Feb 06, 10:26PM
To say that RIM has had a tough time these past few months is an understatement, and today's news probably won't help raise the morale around Waterloo. According to AppleInsider, oilfield services giant Halliburton will soon be migrating their BlackBerry-toting workforce to run exclusively on a new fleet of iPhones.Groupon Buys eCommerce Data Targeting Startup (And Angelpad Alumnus) Adku
Feb 06, 9:27PM
I love the smell of acquisitions in the morning! We've just heard that Groupon has acquired Adku, a stealth startup that uses big data in order to personalize the online shopping experience for people visiting eCommerce sites like eBay, Amazon and Zappos. The company built their personalized targeting technology in three months, and have basically been in stealth since they launched at the Angelpad Demo day a year and a half ago. Adku is backed by Greylock Partners, Battery Ventures and True Ventures in addition to being an Angelpad startup.Lip Reading, 3D Desktops, And NUI: Microsoft Plans To Reinvent User Interaction
Feb 06, 8:25PM
Deep in the skunk works of its Research and Labs divisions, secreted around the Seattle area, Microsoft is working on totally reinventing the way people interact with their computers. Very little is out in the open or in more than a prototype form, but the work is unquestionably being done. Last week it transpired that Microsoft is working on building Kinect into the bezels of laptops, and after that, presumably, tablets and eventually mobile phones. But it's not just about building out the install base for Dance Central 3. It's enabling the next generation of awareness in our electronics. The iPhone ushered in an era where our devices know when we touch them. Microsoft is working on the next one, in which our devices will simply know us.Backplane To Hold Music Hackathon At SXSW, With Top Industry Managers As Judges
Feb 06, 8:13PM
A few weeks ago we wrote about Backplane — a platform for creating interactive, highly visual communities — that counts Lady Gaga as one of its backers, along with plenty of the Valley's most well-known investors. Now the company is harnessing its star power to hold a unique (and potentially awesome) event at SXSW: the SXSW Managers Hack — a hackathon that will be judged by some of the most accomplished managers in the music industry, including: Scooter Braun, best known for facilitating Justin Bieber's rise to fame; Jay Brown, President of Jay-Z's Roc Nation; and Troy Carter, manager of Lady Gaga (Carter is also one of Backplane's cofounders).'Transparent Screen' Android App Lets You Text And Walk Without Fear
Feb 06, 7:55PM
I used to scowl when I saw people walking down the street with eyes locked on their phones, but necessity has gotten me in the habit of doing it too. Thanks to a new app called Transparent Screen though, now I can do it free from the fear of falling into an open manhole or into a large fountain. No, that's not a hastily Photoshopped image you see here, that's more or less exactly what you'll see when the app is running. I say "more or less" because while all of the Android UI goes translucent upon launch, you're afforded with quite a bit of a control over how dramatic the effect is. It's in your best interest to get familiar with the settings if you plan on using Transparent Screen for a while too, because you'll soon have some choices to make.Can Startups Learn Anything From Linux?
Feb 06, 7:51PM
Linux is the world's largest collaborative software development project. People from all over the world have influenced the Linux kernel code, and it runs on everything from mainframe computers to wristwatches. Linux, and free software development in general, provides some tremendous insights into what makes a successful project. Can today's startups learn anything from the history of Linux? The history of Linux proves that collaborative development speeds true innovation. If Linus Torvalds were left to work on Linux alone, there's no way it would be the success it is today. A great many of the things that Linux does today are a direct result of people scratching their own itches, and then contributing their work back upstream to Linus. Many people focusing on their own little (and not-so-little) problems have made Linux the powerhouse that it is today.Appoxee Raises Funding, Helps Mobile App Developers Boost User Engagement
Feb 06, 7:40PM
Israeli startup Appoxee has raised an undisclosed amount of funding from early-stage investment firm Cyhawk Ventures. The company offers a service that helps app developers and publishers increase user engagement through rich push notifications and helps them with things like audience segmentation, targeting, analytics and reporting. Read more over at TechCrunch Europe.WWJD? The CEO Every Healthcare Leader Should Learn From
Feb 06, 7:30PM
As healthcare goes through massive changes, health system CEOs would be well advised to study what newspaper industry leaders did (or perhaps more appropriately, didn't do) when faced with a similar situation. In the late 90's, the following dynamics were present: Owning printing presses was a de facto barrier to entry allowing newspapers unfettered dominance. Newspaper companies bought up smaller newspaper chains and took on huge debt. Newspapers were comfortable as oligopoly or monopoly enterprises allowing for slow, plodding decisions. Their IT infrastructure mirrored this with expensive and rigid technology architectures.Circuit Playground App Helps Makers Build Electronics
Feb 06, 7:26PM
If you don't know a resistor from a Mister Mister, this is the app for you. Built by Adafruit, creators of DIY Arduino gear, Circuit Playground is a $2.99 app designed to help you identify and understand various electronic components. For example, the app includes a resistor identification system based on the colored bands painted on the casing as well as a field guide to many electrical components.Keen On… SOPA: Mob Rule or Direct Democracy? (TCTV)
Feb 06, 7:15PM
My own views about SOPA and the need to protect online intellectual property are well-known. But even I acknowledge that SOPA was a flawed bill that didn't represent a viable solution to policing the Internet against intellectual property theft. So is there life after SOPA? How can the technology and content communities carve out a compromise which will simultaneously protect innovation and the rights of the creative community? In the spirit of compromise, I invited Larry Downes, one of SOPA's most articulate critics, into our San Francisco studio to talk about what comes next.Brands Scored 2X Facebook Likes By Posting About Super Bowl
Feb 06, 6:50PM
Want to win some extra visibility for your brand on Facebook? Post about current events. Brands grabbed 99.7% higher engagement on their Page posts by talking about the Super Bowl yesterday, and 60% higher engagement over the past 6 weeks compared to the average post. The data from a Buddy Media study of 1,400 of the world's largest brands indicates they should make sure to post about holidays, sporting events, breaking news, and other trending topics. Here's how this strategy works:When Will The Post-PC Era Arrive? It Just Did.
Feb 06, 6:49PM
There has been much debate about what the post-PC era is, when it will arrive, or whether it's already here. But key pieces of new data, emerging last week, are making the case that we crossed the imaginary line from the "PC" era to the "post-PC" era at the end of 2011. According to analysts at Canalys, two major computing milestones were achieved at the end of this year: smartphone shipments outpaced PCs for the first time ever, and Apple became the world's largest PC maker, if you count iPads as PCs (as well you should). Combined, what these numbers tell us is that the post-PC era is happening now. Right now. And maybe we need to think about how we define "PC."Amazon Incarnate: Bezos The Book Giant Is Planning A Store In Seattle
Feb 06, 6:46PM
According to GoodEReader, Amazon is planning to open a retail store in Seattle this year where they will sell Amazon-exclusive books and, more importantly, Kindles of all kinds. While this looks to be more of a pop-up retail presence than a fully-fledged store, if I were in publishing I'd be circling the wagons right now. To be fair, Amazon's own publishing offerings are pretty wonky so far. There haven't been many runaway successes coming out of the house although Clay Shirkey and Tim Ferris will soon be bringing their own brand of publishing success and there are some interesting cross-cultural titles coming out. But that's not why publishing has to worry.Early Twitter Product Head Anamitra Banerji Becomes An EIR At Foundation Capital
Feb 06, 6:34PM
When Twitter shook up its product leadership in July, it let loose four Silicon Valley veterans into a talent-starved job market. While the three others have become a VC, a cofounder, and an engineering head, the last one left unaccounted for now has a new home. Anamitra Banerji has just joined Foundation Capital as its newest entrepreneur in residence.If at any time you'd like to stop receiving these messages, just send an email to feeds_feedburner_com_techcrunch+unsubscribe-hmdtechnology=gmail.com@mail.feed2email.net.
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