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Mar 10, 8:18PM

After my
panel on Friday at SXSW, Paul Underwood of
Deloitte and Will Lovegrove, CEO of
Datownia, approached me to talk about their companies. Their viewpoints demonstrate the direction of enterprise app development and the shift to a developer-centric IT world.
Mar 10, 8:00PM

After I shelled out something like $200 for a Kinect bundle that I ended up shoving in a closet, the team at
4tiitoo may have finally given me a reason to dig the thing out. The Munich-based company recently kicked off a
Kickstarter campaign to let Kinect owners control their PCs with little more than some subtle glances, thanks to a $50 add-on they're calling the eyeCharm.
Mar 10, 7:34PM

OK, so maybe we said it would be hard for an app to break out at SXSW this year. But that isn’t stopping several startups from trying. One startup called Hangtime, from serial entrepreneur Karl Jacob, is looking to be the comprehensive Rolodex of events at SXSW and beyond. It pulls in events from Facebook that you have permission to see, ranks them by overall popularity, popularity among your friends and distance among other factors. When you open the app, you can use Facebook to find friends and pull in hundreds of events. You can say you’re “interested” in going to them by clicking a button in the app. The idea is to get people to interact without necessarily committing to going to something. “People don’t necessarily know what they are going to. Nobody likes to commit,” he said. “So we had to make it lightweight and make it super easy for people to share things with each other, but not commit.” In Hangtime, there’s a way to say you’re publicly interested in an event, and then there’s a way to privately share an event with a friend. “That creates this bifurcation,” he said. “It’s a lightweight way of saying that you’re interested in something — but behind the scenes.” Hangtime follows a long line of events-related startups like the now-defunct Plancast and another startup Sosh that try to help people figure out what to do on nights and weekends. Jacob says that other events startups might have just been too early on the market. “The biggest mistake in the past in the core event discovery space was that we had a data problem,” he said. But he said now that social platforms like Facebook have solidified, it’s become a nicely centralized source of data. In fact, the issue now is that there’s too much data and there needs to be better personalization and recommendations, he argues. “A hallmark of these mobile applications is that they shouldn’t require work,” Jacob said. “They shouldn’t require you to enter in things. You have to give people a good experience out of the box.” To get that, Jacob used a pretty ingenious seeding and testing strategy. The company bought ads on Facebook targeted at colleges in the Midwest, such as the University of Missouri-Columbia and others in Arizona, Nebraska and Alabama. They want to see if they could remotely seed an app on
Mar 10, 7:00PM

The digital team from
Marvel Comics is at South by Southwest Interactive this year to show off some new comics reading experiences that they've created. Today they're demonstrating a technology that's currently called Project Gamma. Basically, it's a way to add music to the experience of reading a digital comic — music that actually adapts to the pace at which you read. As a result, every reader could have a unique experience, said Peter Phillips, the senior vice president and general manager of Marvel's digital media group.
Mar 10, 5:00PM

People often ask me some variant of this question: "What's a startup out there that will be a great investment hit but no one really thinks of that way yet?" There are many possible answers, but I'll focus this week's column on one:
Disqus. Now, there are many smart folks who believe online comments are either dead or worthless, and they have some valid points. Some believe online comments should exist apart from the original content, whether on Twitter as tweets or Facebook as sub-conversations, or through re-blogging on Tumblr, and so forth. And there are others, like me, who invest time in Disqus as a user because they believe it's the single-best commenting system out there. (Disclaimer: I use Disqus on my
personal blog, and all the billions I make my blog are kept in the Caymans.)
Mar 10, 4:15PM

The idea for
Jifiti came about because Shaul Weisband — one of the creators of the app and company behind it — wanted to "teleport" gifts to friends. While teleportation is still not really possible, the team at Jifiti has done the next best thing and is aiming to incorporate this into a new way of shopping. And I think retailers are going to like it.
Mar 10, 3:00PM
John Sundman is best known for his seminal dot-com-boom cyberpunk novel,
Acts Of The Apostles but in his long career he has been a truck driver, a fireman, a construction worker, and an early employee at Sun Microsystems. Sundman's cult following has brought him world-wide acclaim. Now, however, he's working at a startup.
Mar 10, 2:43PM

One of the reasons that coming to
South By Southwest Interactive continues to be worthwhile despite
all its flaws is that it still attracts some of the most intelligent and fascinating people to the same place at the same time. Getting to bump into brilliant people leads to some wonderful conversations, and often gives just the boost you need to go back to 'regular life' with a fresh pair of eyes. Yesterday morning I had the opportunity to have brunch here at SXSW with seven fascinating people -- Tumblr's David Karp, The Onion's Baratunde Thurston, OK Go's Damian Kulash, Vimeo and Elepath's Jake Lodwick, roboticist Carla Diana, Makerbot's Bre Pettis, and GE's Beth Comstock -- for a roundtable discussion organized by
General Electric. We had a wide-ranging discussion over the course of the meal, which was all filmed, but it all started out with the group talking about the original sparks of passion that led them to their current vocations.
Mar 10, 2:00PM
Editor's note: Hassan Baig is an entrepreneur who runs White Rabbit Studios, a South Asian gaming startup he founded four years ago in Pakistan. Services like AppData have been providing individual stats for a long time, but snapshot-like analyses of top-rated games on Facebook's App Center have not yet been done. Such a study could be useful for game developers or strategic investors who have a stake in Facebook games and want a macro picture of where the ecosystem stands at the moment.
Mar 10, 2:00PM

It's
debatable whether or not SXSW is still a good place to launch your new hot SoLoMo app, not least because you'll likely get crowded out by all the other hopefuls, but that isn't stopping
Swarmly from giving it a shot. The app, which
quietly debuted on iOS last September, focuses on mainly anonymous, aggregate location data to create something akin to Waze's crowdsourced traffic data but for people. Today, an updated Swarmly
lands on Android just in time to help SXSW attendees find where the action's at.
Mar 10, 1:00PM

Howdy! Welcome to another episode of
CrunchWeek, the weekly show where a few of us writers get together and chew the fat on a few of the biggest and most interesting stories from the past week. As you are probably aware (and
possibly annoyed about), the
South By Southwest conference in Austin, Texas is in full swing at the moment. Our usual CrunchWeek hostess
Leena Rao is holding down the TechCrunch fort in San Francisco this year, so
John Biggs and
Ryan Lawler joined me for this episode.
Mar 10, 12:10PM

Services on code-sharing site
GitHub have been disrupted for over an hour in what started as a "
major service outage" because of a "brief DDoS attack." This is the second DDoS attack in as many days and at least the third in the last several months: Yesterday, GitHub also reported a DDoS incident. And in
October 2012, the service also went down due to malicious hackers.
Mar 10, 10:00AM
Editor's note: Ezra Galston is a VC at I2A Fund, a young entrepreneur at Foundation Capital, a Kauffman Fellows Finalist and a second-year MBA student at Chicago Booth. It seems like nearly every tech business has sought to employ a subscription model for its services. While that makes sense from a business perspective, I wanted to investigate any effects of subscription fatigue on consumer commerce.
Mar 10, 5:00AM
Editor's note: Ross Rubin is principal analyst at Reticle Research and blogs at Techspressive. Each column will look at crowdfunded products that have either met or missed their funding goals. Our furry friends are often labelled our faithful companions, but their loyalty can often come at a price. Indiegogo inventors have been applying creativity to address each of these options to help enable our animal friends to come closer to matching the clean convenience of the immortal robots destined to replace them in the future.
Mar 10, 2:00AM
Editor's note: Geoff Lewis is a principal at Founders Fund and formerly served as co-founder and CEO of Topguest. This email landed in my this week:
Hi Geoff! I'm organizing an exclusive dinner on March 9 or 10 at SXSW for a few close friends. @Garyvee might attend and I'd love for you to join. Please RSVP by March 5. "Wow! I'm wanted!" I thought to myself upon receipt. But
Mar 09, 11:46PM

Much like Twitter got a lot of its early traction at
South By Southwest Interactive (SXSWi) in Austin back in 2007, Foursquare famously started off with a bang when
it launched at SXSWi in 2009. So it was great to take some time with Foursquare's founder and CEO Dennis Crowley in Austin at
this year's SXSWi to talk about the past, present, and future of launching apps at the conference.
Mar 09, 11:17PM

Chaotic Moon is probably best known for dev work that it's done for clients like Rupert Murdoch's The Daily, or the Marvel Unlimited app that just hit the Apple App Store. But when one of their coworkers was hurt in a brutal hit-and-run bike accident, they spent some time on a side project designed to help cyclists who find themselves in a similar situation.
Mar 09, 10:51PM

While Foursquare has been concentrating on smartphones for some year now, much of the rest of the world has remained on a feature phone (though that of course is changing). So the opportunity to do location-based services has been limited - though not impossible. It has always been possible to triangulate a phones' rough location based on the nearest three base stations using. So taking that idea, last year a new startup called
hoppr launched in India, offering real benefits to people who could simply SMS to check in their location and gain benefits with local retailers. That simple strategy has lead to the point today where, after only six months in full operation, hoppr has garnered over three million registrations and over a million monthly active users.
Mar 09, 10:47PM
![cobone2[702]](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_uqwVSe9N7Y5SMe3l-HvRahChq_FWG5ag2pspJ74DYWZ2brkG1NfBWiP1HWWRoV7dqyib6PkdWYWgNuvZ-zddz-SiRoDbQNZMwtreHFREXBq1oGF8eNbzRAYjgPQMc-YvCjCvDseYtwX74046aLBvC7KD-5ipJisA=s0-d)
After months of speculation that its backer Jabbar Internet Group were shopping around for a sale, the leading Middle Eastern daily deals site
Cobone has been acquired by investment firm
Tiger Global Management. The size of the deal remains undisclosed, though my understanding is that the figure of $40 million that's been touted building up to this sale isn't far off the mark. Furthermore, the acquisition -- which sees Jabber Internet Group exit entirely -- is said to leave Dubai-based Cobone with additional capital to further its ambitions in the region, while its Irish founder and CEO Paul Kenny, along with other key members of the management team, will remain with the company.
Mar 09, 10:00PM

Sim City 5 is yet another game that exposes an inherent conflict at the heart of the PC, about how connected and app-like or independent it should be. Publishers like EA might be trying to convince PC users to think of their games more as services, but PC users are still as reluctant as ever. So are operating system developers. And so the PC continues to muddle on.
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